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Date: 26/01/2023
Feedback Given By: kimccarr08
Feedback Comment: I Alway us this person Always deliver great work
Project Details
Project Status: Completed
This work has been completed by: Elitetutor
Total payment made for this project was: $15.14
Project Summary: The four Ps of marketing are product, place, price, and promotion. These four elements are integrated into the business plan of all businesses. These elements are described as follows: Product: This is something that you can touch and feel, or a service rendered. This is the “thing” that a business is trying to market to customers. Price: If the price is too high, customers may look for a lower price and purchase from a competitor. If it is too low, the business may not make enough revenue to continue to grow. Promotion: If a business does no promotion, the word does not get out about the products for customers to purchase. Place: If the business does not choose the right place or manage its supply chain, the products will not get to the customers. These four Ps of marketing have not changed over the years. The way a business manages its four Ps has to evolve with technologies. The Internet and smartphones have put the world of products in the customers