This week's focus is on Macroenvironment Analysis of "Beyond Meat" Again, you are analyzing the macroenvironment! These six factors affect the industry and, as a result, your company. So, the whole industry and your company have to react to the threats and opportunities coming from these six factors. Yet, your company cannot directly influence these factors. ALL factors have to be addressed! Based on your analysis, each factor should address threats and opportunities. Required sources: Hoover's Online - Mergent Intellect (The UM Library Database) Company's Form 10-k UM Library Database - Business Insights: Essentials (Gale) Business Source Premier (EBSCO) - The UM Library Database StockTrak.com any additional sources - periodicals and academic articles Paper format: Follow the APA style – this is a requirement! Title page – APA style Reference page – follow the APA style to cite your references Appendices - add when necessary (do not have to follow the APA style requirements) The length of a weekly research paper will vary based on the content, yet on average, 3-4 pages (excluding Title, Table of Content, References, and Appendices pages), double-spaced Page number – upper right corner of a page Font – Times New Romans, 12 Use subtitles in the APA format provided in the Outline of the Comprehensive paper for each specific week