I placed the instructions in the instruction tab. It basically has to be 3-4 pages but its important that you use the outline. So it's not a regular page you must use the outlook. the content was attached.

Outline for Case Write - Up I. Introduction and Decision Problem (one or two paragraphs) II. Situation Analysis (SWOT) A. Internal Analysis (Company) 1. Strengths 2. Weaknesses B. External Analysis 1. Analysis of General Environment (Opportunities/Threats) 2. Analysis of Industry Environment (Five Forces Model) 3. Analysis of Competitors III. Strategic Options (3 or 4 options to address the problem identified above) IV. Intra-Option Analyses A. Option 1: Status Quo (No change in current strategy) 1. Pros (qualitative and quantitative) 2. Cons (qualitative and quantitative) B. Option 2: ____________________________________________ 1. Pros (3 or more) 2. Cons (3 or more) C. Option 3: __________________________________________ 1. Pros (3or more) 2. Cons (3 or more) V. Inter-Option Analysis and Recommendation (Suggestion: Select 3 - 5 criteria on which to evaluate the options. Evaluate each option on these criteria using a rating of 1 – 10, with 1 = low rating and 10 = high rating). Calculate sum for each option. Select option with highest rating. VI. Implementation Plan VII. Plan for Assessing the Performance of the Firm after Implementation