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Paper Company analysis at least 6 pages long ASAP

Date Posted: 27/04/2020
Category: Business
Due Date: 27/04/2020
Instruction
FIRM STRATEGY AND OPERATIONS Company: ZENKO: https://www.senko.com/automotive/auto_home.html Country of Entry: India 1: Discuss the level of pressures for cost reduction (standardization) and those for local responsiveness. Propose the appropriate type of strategy. 2: Discuss the most appropriate entry mode. 3: Discuss the concentrated vs. decentralized production in the context of chosen industry/countries. 4: Identify a channel of distribution (retail concentration and channel length, exclusivity, and quality), an appropriate communication strategy (push vs. pull promotions, global vs. local advertising), and discuss the possibility of price discrimination. 5: Recommend an appropriate approach to Human Resource Management (ethnocentric, polycentric, geocentric). Give specific advice to the company in terms of managing local employees in the selected countries.
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