Instruction
The case presents the challenge of declining football attendance that a number of NCAA football programs are facing. You will be asked to develop adaptive strategies and tactics to respond to the challenge by conducting an in-depth examination of fans’ declining stadium attendance and proposing recommendations to the Pac-12 Commissioner’s office. At the end of the case, you will find the case questions. Your case preparation includes reading, analyzing, and answering the three questions.
You are expected to answer the questions in no more than 3-4 pages. It should be typed, 12pt Times New Roman, cover page, use APA style.
The work should have: (i) Introduction – what the case is about, (ii) Body – your answers to the case questions, (iii) Conclusion – summarizing your points and providing recommendation.