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Star(MKT) Motivation is the inward drive we have to get what we need. In the mid-1900s, Abraham Maslow, an American psychologist, developed the hierarchy of needs shown in Figure 3.4. 1. Select two advertisements and describe the needs identified by Abraham Maslow that each ad addresses. 2. Find an international version of an advertisement for one of the products. 3. What differences do you detect in the international version of the ad? Note: Please review my expectations for the assignment. A brief review--I expect your response to be approximately 2 to 3 pages in length; make sure to include 2 or more references from the APUS Library system (failure to include such references will detract from your grade on the assignment), present your work in APA Format.

Date Posted: 08/09/2014
Category: Business
Due Date: 11/09/2014
Instruction
Star(MKT)

Motivation is the inward drive we have to get what we need. In the mid-1900s, Abraham Maslow, an
American psychologist, developed the hierarchy of needs shown in Figure 3.4.
1. Select two advertisements and describe the needs identified by Abraham Maslow that each ad addresses.

2. Find an international version of an advertisement for one of the products.

3. What differences do you detect in the international version of the ad?
Note: Please review my expectations for the assignment. A brief review--I expect your response to be approximately 2 to 3 pages in length; make sure to include 2 or more references from the APUS Library system (failure to include such references will detract from your grade on the assignment), present your work in APA Format.
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