Instruction
Your assignment is to write a consulting brief (4-6 pages, doubled spaced) on the assignment questions indicated below.
While writing your essay, please use the following guidelines:
• Midterm is open book and open note
• Cite referenced works, inserting the citation in the appropriate location in the text (e.g., McKinsey Quarterly, pp. xxx-xxx).
• Use double-spaced type in 12 point font with standard margins
• Paginate the essays
• Include a title sheet with your name
• Save your essays in a single MS Word file (not PDF)
• Upload the file to the Blackboard assignment folder labeled “Midterm Examination”
Essays will be graded on a numerical scale (25 points), with the scores corresponding to the following letter grades:
25 A+
24 A
23 A
22 B+
21 B
20 B
19 C+
18 C
Essays will be graded according to the following criteria:
• Ability to formulate a clear and coherent argument
• Use of course readings, lectures, and class discussions to support the argument • Application of analytical models/frameworks/methodologies reviewed in the course • Clarity of structure and organization
• Quality of grammar and prose
Essays are due by 11:00PM, Friday March 5.