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Answer two of the three forum questions, listed below, for this week. Assessment should be more than 300 words with free of plagiarism and 2 or more reliable source. 1. How do the product-dominant and service-dominant approaches to marketing differ? 2. What are the four types of consumer offerings? How do they differ from one another? 3. Identify two consumer products sold in a grocery store or by a mass merchandiser such as Walmart. Explain the strategies used to introduce each of the products or which strategy you feel will be most successful.

Date Posted: 27/03/2015
Category: General
Due Date: 27/03/2015
Instruction
Answer two of the three forum questions, listed below, for this week. Assessment should be more than 300 words with free of plagiarism and 2 or more reliable source.
1. How do the product-dominant and service-dominant approaches to marketing differ?
2. What are the four types of consumer offerings? How do they differ from one another?
3. Identify two consumer products sold in a grocery store or by a mass merchandiser such as Walmart. Explain the strategies used to introduce each of the products or which strategy you feel will be most successful.
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