Instruction
Qualitative Analysis
This Assignment requires that you incorporate qualitative techniques of analysis into your evaluation design for your Final Project. Keep in mind that some qualitative techniques may supplement your quantitative analysis more appropriately than others. Your evaluation budget may also be a major constraint and you may not have the resources to conduct an extended ethnographic, phenomenological, or hermeneutic study to supplement your evaluation. Content analysis, case studies, and focus groups may be a more viable option. Let your evaluation questions be your guide in making these decisions.
For this Assignment, review this weeks Learning Resources and examine qualitative techniques of analysis in program evaluation design.
QUESTION: Submit a 2 - page paper that addresses the following:
Explain how you would use qualitative or mixed methods data analysis within your overall design.
Explain how you would use these methods to enrich and explain anticipated findings from your evaluation design.
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Introduction
You have just completed the analysis of quantitative data produced by your evaluation. Your analysis shows that your program results have made a difference in achieving the desired outcomes for most of your beneficiaries. However, you are unsure about why the analysis worked for some beneficiaries but not for all of those intended. You are also unsure about specific ways in which your participants used the programs benefits.
Fortunately, you have remaining resources in your evaluation budget that allow you to do a qualitative study to follow up on these unanswered questions. You have a broad range of options for this type of study, but you have to decide on what types of data and what methods of analysis would be most appropriate.
This week, you examine evaluation tasks and how you may incorporate qualitative techniques of analysis in your evaluation design.
Learning Objectives
Students will:
Apply evaluation tasks
Analyze how to acquire the information needed to design an evaluation
Analyze use of qualitative and mixed methods data analysis
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Required Resources
Readings
Centers for Disease Control. (2009). Analyzing qualitative data for evaluation. Retrieved fromhttp://www.cdc.gov/healthyyouth/evaluation/pdf/brief19.pdf
Lacey, A., & Luff, D. (2009). Qualitative data analysis. Retrieved from http://rds-eastmidlands.nihr.ac.uk/resources/doc_download/8-qualitative-data-analysis.html
BetterEvaluation. (2014a). Analyse data. Retrieved fromhttp://betterevaluation.org/plan/describe/look_for_patterns
BetterEvaluation. (2014b). Combine qualitative and quantitative data. Retrieved fromhttp://betterevaluation.org/plan/describe/combining_qualitative_and_quantitative_data
BetterEvaluation. (2014d). Using case studies to do program evaluation. Retrieved fromhttp://betterevaluation.org/resources/guide/using_case_studies_program_evaluation
Optional Resources
BetterEvaluation. (2010). Conducting mixed methods research. Retrieved fromhttp://betterevaluation.org/resources/guide/bryman_mixed_methods