Personal Marketing Plan: This assignment is designed to help you think of how you can make yourself attractive to prospective employers. In completing the assignment, you will apply the concepts that you have learned in this class in order to create a strategic plan for yourself. This plan will guide your future job search efforts. Your assignment will be completed in a 4 5 page paper (and any 3 appendix [2 page maximum] such as a resume and other promotional materials). Your paper should be divided into four sections: 1) Self Introduction, 2) Self-Assessment 3) Career Objectives 4) Target market. (Refer to Page 20 of the text marketing Plan exercise for additional information). As you prepare your career plan, you are highly encouraged to go online to take two personality tests on http://www.Keirsey.com and http://www.strategicbusinessinsights.com/vals/surveynew.shtml

Personal Marketing Plan:
This assignment is designed to help you think of how you can make yourself attractive to
prospective employers. In completing the assignment, you will apply the concepts that you have
learned in this class in order to create a strategic plan for yourself. This plan will guide your
future job search efforts. Your assignment will be completed in a 4 to 5 page paper (and any appendix [2 page maximum] such as a resume and other promotional materials). Your paper
should be divided into four sections:
1) Self Introduction,
2) Self-Assessment
3) Career Objectives
4) Target market.
(Refer to Page 20 of the text marketing Plan exercise for
additional information). As you prepare your career plan, you are highly encouraged to go online
to take two personality tests on http://www.Keirsey.com and
http://www.strategicbusinessinsights.com/vals/surveynew.shtml