Personal Marketing Plan This assignment is designed to help you think of how you can make yourself attractive to prospective employers. In completing the assignment, you will apply the concepts that you have learned in this class in order to create a strategic plan for yourself. This plan will guide your future job search efforts. Your assignment will be completed in a 4 5 page paper (and any 3 appendix [2 page maximum] such as a resume and other promotional materials). Your paper should be divided into four sections: 1) Self Introduction, 2) Self-Assessment 3) Career Objectives and 4) Target market. (Refer to Page 20 of the text marketing Plan exercise for additional information). As you prepare your career plan, you are highly encouraged to go online to take two personality tests on http://www.Keirsey.com and http://www.strategicbusinessinsights.com/vals/surveynew.shtml (the tests are free). You are not required to purchase any additional reports since the mini report will give you some useful information. Additional instructions on this assignment will be provided in class.

Personal Marketing Plan This assignment is designed to help you think of how you can make yourself attractive to prospective employers. In completing the assignment, you will apply the concepts that you have learned in this class in order to create a strategic plan for yourself. This plan will guide your future job search efforts. Your assignment will be completed in a 4 5 page paper (and any 3 appendix [2 page maximum] such as a resume and other promotional materials). Your paper should be divided into four sections: 1) Self Introduction, 2) Self-Assessment 3) Career Objectives and 4) Target market. (Refer to Page 20 of the text marketing Plan exercise for additional information). As you prepare your career plan, you are highly encouraged to go online to take two personality tests on http://www.Keirsey.com and http://www.strategicbusinessinsights.com/vals/surveynew.shtml (the tests are free). You are not required to purchase any additional reports since the mini report will give you some useful information. Additional instructions on this assignment will be provided in class.