Instruction
Here are the links you'll need:
Watch this: http://m.youtube.com/watch?v=7uPOGxUtZvk (Links to an external site.)
(its a full-length show so plan accordingly)
Read these:
http://www.grubstreet.com/2014/09/kitchen-nightmares-amys-baking-company-knife.html (Links to an external site.)
http://www.grubstreet.com/2013/05/dinner-at-amy-baking-company.html (Links to an external site.)
http://www.huffingtonpost.com/2013/05/22/amys-baking-company-reopens_n_3318720.html (Links to an external site.)
There are THREE questions listed below. Please answer them based on the
above information, your class materials, and other class-related information as well as your own experiences. Please make sure no single answer is longer than one page, double-spaced. Each question is worth up to FIVE points, with a total of 15 points possible.
PLEASE read through your answers to assure proper grammar, spelling, and clarity before you turn them in!
1. Discuss Amys Baking Company in terms of each of the Four Ps of marketing.
2. What are the first two things Amy and Sami should do to make their restaurant more successful (quitting or selling the place are not options)? Why?
3. You know those ideas you just suggested? Amy and Sami think those ideas are stupid. How would you convince them that youre right?