Instruction
Mystery Shopping Experience Journal
MGT 225 Project
Compile your mystery shopping assignments into one journal and write about your experience. Include your written up mystery shopping experiences as exhibits. The parameters are as follows:
4-6 page written paper
12 point
Double-spaced
Include 6-10 Mystery Shopping experiences
Project must be bound in some significant way (three ring/spiral, etc), loose pages will NOT be accepted.
Discuss what youve learned during the course of the quarter about customer service. Reflect on your mystery shopper experiences and select the two or three events that made the most impression on you. Describe how these events illustrate the concepts contained in the textbook and discussed during the course.
Grading Criteria Points:
Originality/creativity/ evidence of clear thinking and insight = 20 points
Integration of course concepts/theories, showing appropriate knowledge = 20 points
Mystery Shopping experiences = 20 points
Organization of ideas: intro, body, conclusion = 20 points
Correct grammar, spelling, punctuation, proper citations = 20 points
TOTAL = 100 POINTS
Attached below are the three mystery shopper surveys i wrote. I will need you to do 3 more survey research about either a restaurant, a website or a store. No need to write the whole essay like i did, but i need you to complete the survey questions with a short notes for each question. Then write 4-6 pages of your personal reflection on what you have learned by doing the exercise in its entirety. A complete write-up will include some of the information that you learned in class as it pertains to the mystery shops. (Customer service class)