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marketing

Date Posted: 26/03/2019
Category: Business
Due Date: 28/03/2019
Instruction
1. What is a promotional strategy? Explain the concept of a competitive advantage in relation to promotional strategy. 2. Why is understanding the target market a crucial aspect of the communication process? 3. Under what situation would a push strategy be used? What about a pull strategy? Give an example for each. Please note, I am not looking for 1 full page of text to answer each question, however, show some thought and develop at least a full paragraph. Answers to the questions with 1-3 sentences and without complete thought will lose points.
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Thetutor 7 years, 6 months ago
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