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sustainability discussion 3: Work through the Case Studies on Coca Cola, Intel, Deutsch Bank, HTC Group (found in Important Documents). For each company, analyze: How do each of these companies address sustainability? How does the focus on sustainability provide a strategic position for the company, if any? Analyze why the company engages in social activities. What form of corporate governance best fits a sustainable company? Discuss due today before midnight.

Date Posted: 21/04/2019
Category: Business
Due Date: 21/04/2019
Instruction
reply on 2 students: student #1: How does each of these companies address sustainability? Coca Cola: The company hoped to inspire the people to think, feel and behave in a different manner in the context of packaging waste. The company showed its concerns about the environment and they tried to incorporate the sustainable development in their working. It also focused on women empowerment, waste reduction, water conservation and sustainable packaging (Moye, 2019: ). Intel: The company is making great progress towards the sustainable development. It targeted to reduce the greenhouse gas by 10 percent every year. The company is very committed to the climate issues. Moreover, the company also invested in the energy conservation plans (Wentworth, 2018). Duetsch Bank: The sustainable development is in the core values of this company. it focuses on putting investments in the renewable resources. The company has employees from 150 different nationalities, and they focus on removing the barriers that exist between different cultures. It also puts investment in the issuance of the green bands (Borysova, & Stobbe, 2017). HTC Group: HTC has achieved the E-label. The company has propelled $10 million virtual reality subsidize for the substance and advances that promote the improvements around the globe. How does the focus on sustainability provides a strategic position for the company, if any? Suitability proves to be useful in the business development. It helps the business to grow further because the potential customers are attracted towards the companies who follow the sustainable measures. Today’s business environment is very competitive and th sustainable development gives the competitive advantage to the businesses. It is very easy to open any business, however, maintaining sustainability as well as maintaining ethics within the company is very difficult. Sustainability also helps the companies to maintain the customer base. As these days, people are becoming more and more aware of themselves as well as the environment. Therefore, they chose those companies who maintain the sustainability in their working (Peskett, 2018). Analyze why the company engages in social activities. Social activities are also important these days if a company wants to succeed. Social responsibility includes helping the environment, empowering the women, trying to end poverty. More and more companies are incorporating social responsibility into their business strategy. These help the company in many ways. Firstly, it helps the company to gain the competitive advantage over their competitors. This brings the company in the good books of the potential customers as well as the stakeholders. This means that the social responsibility helps the companies to earn a good brand name. The social work makes the objective public perception of the company and that too in a positive way. Moreover, the social responsibility also engages the customers in the working of the company. In addition to this, the employees of such companies also feel empowered and they feel that they are a part of something big (Murphy, 2015). What form of corporate governance best fits a sustainable company? The corporate governance for the companies who have incorporated the sustainable development in their working should have efficient corporate governance which helps them in attaining their goal of sustainable development. The company should define its goals and responsibilities in a very effective manner so that the stakeholders, as well as the potential customers, can know about their goals. They should also include integrity as well as ethics in their working. This can make sure that what they are promising their customers are being fulfilled by them. The principled compensation decisions should be made by the companies and the performance of the employees as well as the authorities should be evaluated on a regular basis so that the sustainability is maintained within the organization. In addition to this, the companies should also be engaged in effective risk management (Cooper, 2018). student#2: Sustainability is about the stability in the working of today and looking after the future generations resources as well. It is important for an organization to be conservative. This term is basically used for the processes where the today’s resources are being used in such a way that the future goals or resources are not getting sacrificed. The sustainability basically depends on the three factors are as follow Environmental factor, Economic factors, and the Social factors as well (Grant & Kenton, 2016). These factors are the key factors that make an organization or a corporation be sustainable in a complete manner. Coca-Cola or Coke is an organization which produces the carbonated drinks in the market at large scale. This is the well-established brand. This company is basically a manufacturing unit of the beverages. It was originated in 1886 by John Pemberton. There are various variants present in the market space for Coca-Cola such as Diet Coke, Diet Coke Caffeine-Free, Caffeine-Free Coca-Cola, Coca-Cola Zero Sugar, Coca-Cola Cherry, Coca-Cola Vanilla, Coca-Cola Citra, Coca-Cola Life, Coca-Cola Mango across the world. And the company also deals in various products as well like Pepsi, RC Cola, Afri-Cola, Postobón, Inca Kola, Kola Real, Cavan Cola. These products vary from region to region and country to country as well according to the taste of the communities. Coca-Cola is a sustainable organization as; the organization focuses on the environmental sustainability as well as the social sustainability as well. The organization organize various programs and participate in a number of events like recycling, bottle recycling, and waste reduction programs (Coca-Cola, 2019). Intel is an organization which was originated in 1968 and it is an American corporation. Organizations headquarter is based in California, US. The company deals in the various products like Central processing units, Microprocessors, Integrated graphics processing units (IGPU), Systems-on-chip (SoCs), Motherboard chipsets, Network interface controllers, Modems, Mobile phones, Solid state drives , Wi-Fi and Bluetooth Chipsets, and Flash memory. The company believes in being sustainable and maintains the sustainability through the various actions like conserving the water to maintain the environmental sustainability. The company looks forward to maintaining the supply chain responsibility as well in order to maintain the functionalities and the customer relationships as well (Intel, 2019). Deutsch Bank is a German multinational bank and provides the financial services across the regions. The bank was originated in 1870 and have the headquarters based in Germany. The bank is basically operating from the 58 countries and is largely presented in Europe, America and the Asia. The bank is the 15th largest bank in all over the world. The bank looks after the social responsibilities, economic responsibilities, and each dimension with the peace and harmony in order to be sustainable in the markets (Deutsch, 2019). HTC is the the company that is originated in Taiwan in 1997. This company basically deals with Smartphones and tablets. The company focus on the manufacturing the products and highly sustainable. The company puts the main focus on the corporate responsibility by creating the sustainable and rewarding workplace and area for the organization. The company focuses on the sustainable supply chain as well (HTC, 2019). Each company should focus on the corporate governance type which focuses on almost every area to be sustainable. Corporate type of governance should be presented in the corporation because this type of board members take care of whole possible aspects that are needed to be overseen and will fulfill requirements as well. This will look after the social, corporate, environmental areas with full supervision and the stability.
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