Instruction
Explore Finance Basics.
Begin by watching this short 1 hour video about Finance for Non- Financial Managers
https://www.lynda.com/course/shareredirect/368915?org=stratford.edu
Read Part 1 of Corporate Finance: Theory and Practice, Third Edition
https://b833yavgl-mp01-y-https-library-books24x7-com.prx-stratford.lirn.net/toc.aspx
Watch Parts 1 (Introduction) & 9 (Personal Finance) of Finance Fundamentals (Lynda.com)
https://www.lynda.com/Business-tutorials/Finance-Foundations/777379-2.html
Read chapter 5 of The Portable MBA, 5th Edition
https://b833yavgn-mp01-y-https-library-books24x7-com.prx-stratford.lirn.net/toc.aspx
Research and collect information for the SWOT analysis.
Fiat Chrysler Automobile LLC (Formerly known as Chrysler)
Review the Fiat Chrysler Automobiles (FCA LLC) website
https://www.fcagroup.com/en-US/investors/Pages/default.aspx
Search the Edgar Database for additional information about FCA LLC
GM
https://www.sec.gov/edgar/searchedgar/companysearch.html
Review the General Motors investor's website
Search the Edgar Database for additional information about GM
https://www.sec.gov/edgar/searchedgar/companysearch.html
Review tools for writing the SWOT
Review a SWOT Analysis Template.
https://www.businessballs.com/free_SWOT_analysis_template.pdf
Watch Writing the SWOT (Lynda)
https://www.lynda.com/Business-Business-Skills-tutorials/Writing-SWOT/157341/196706-4.html
Master Excel through watching Excel 2013 Essential Training (Lynda), use the exercise files.
https://www.lynda.com/Excel-tutorials/Excel-2013-Essential-Training/116478-2.html?srchtrk=index:1%0Alinktypeid:2%0Aq:excel%0Apage:1%0As:relevance%0Asa:true%0Aproducttypeid:2
Review SWOT Analysis Examples
https://articles.bplans.com/swot-analysis-examples/
Review a sample SWOT Analysis of Ford Motor Company
https://www.strategicmanagementinsight.com/swot-analyses/ford-swot-analysis.html