Project Summary: Please read Critical Thinking #10-8 on page 202 of your textbook. Your firm produces and sells pure, organic maple syrup and is losing market share to store brands. The sales team wants the firm to drop its price. Provide arguments in favor of dropping the price and arguments against dropping the price. Your reply must be at least 500 words PLUS a minimum of 2 references to support your answer. You must use correct APA formatting (Times New Roman 12 point font and 1 inch margins). Submit your paper as an attachment. Your word count excludes the title page, abstract, and references.