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Hospitality Management paper:

Date Posted: 29/10/2020
Category: General
Due Date: 01/11/2020
Instruction
Step 1: Use the second and third tabs from the star report and analyze for each STAR -- where did HS do the best and worst against the comp set? State at least two significant reasons about why you think the percent changes are what they are. Also, look at who the comp set is on the Response tab. Step 2: The Covid cancellation report can help you with your reasoning as you can see the date of arrival for lost business. Figure these losses in the right STAR (match the dates up). Step 3: Take your time to layout everything, make correlations and provide thoughtful answers. Do your research as necessary by looking at the websites of the competitive set and see what type of hotel it is and what market segment you think they have that could/could not impact the Homewood Suites. Step 4: This is an analysis of what has happened - not what is going to happen.
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