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This assignment entails development of a comprehensive strategic marketing plan for a new product or service that is ready to “go to market”. A Project Template is provided that allows you to organize your work in increments and see how the sections come together to produce a comprehensive plan. Analyze marketing decision support systems and their impact upon marketing management systems. Analyze the appropriate marketing strategies to apply at each stage of the product life cycle. Assess the major influences in current consumer and organizational buying decisions. Construct a strategic marketing plan. Describe the key factors, such as demographic, economic, natural, technological, political, and cultural developments, that affect marketing strategies.

Date Posted: 28/12/2018
Category: Business
Due Date: 15/01/2019
Instruction
8-10 pages of content separate from introduction and reference page. The Marketing Plan is created based on a product or service of your choice. The breakdown of what each section should entail is in an uploaded as an attachment. *INTRODUCTION *PRODUCT/SERVICE- Describe the new product or service. *OBJECTIVES/MISSION STATEMENT- Create a mission statement. *TARGET MARKET *COMPETITION *PRODUCT/SERVICE FEATURES *CORE STRATEGY *MARKETING MIX: COMMUNICATIONS & PROMOTION *MARKETING MIX: PRICE *MARKETING MIX: CHANNELS OF DISTRIBUTION *MARKETING MIX; CUSTOMER RELATIONSHIP MANAGEMENT *REFERENCES
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  • Hello before I assign this assignment, the paper must be 8-10 pages. Are you ok with that?
    User_16905 | Dec 29, 2018, 16:42 PM
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  • Yes i saw that...am okay with that
    User_4724 | Dec 29, 2018, 16:47 PM
  • I have assigned the project to you. I look forward to building a great relationship with you. I have 2 more assignments following right after that one. We will see how this assignment goes and if all is well I will forward both to you. Thanks and feel free to reach out if any questions.
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    User_4724 | Dec 29, 2018, 18:46 PM
  • Sorry I have attached the wrong assignment. You will have your assignment by Friday
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  • The second document contains your assignment. Have a look and release the payment
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