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For this part of the assignment, each group is required to provide an in-depth analysis of the consumer and the market within which the product will be sold (situation overview). In addition, each group must come up with a specific strategy for your offering (target market and value proposition). This part of the assignment will be due on April 2nd It is to be no more than 5 typed, double spaced pages, 12 point (not including appendices).

Date Posted: 01/04/2019
Category: Business
Due Date: 01/04/2019
Instruction
My part of the project is market proposition. Proposition: -More variety -More choices -High quality -A brand name – high quality – fashion forward – creative -Filling the gap between what the market need and what the marketing is offering currently -Different sizes – changing the stereotypical image of the body perfection – no sizes mentioned – if you are buying online – send us your dimensions – if you in store try them on. No gender no size.
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    User_3482 | Apr 01, 2019, 11:52 AM
  • well here some instructions, 1- Its line extension for Moscchino – A unisex line extension
    User_16906 | Apr 01, 2019, 11:58 AM
  • 2- More variety More choices High quality A brand name – high quality – fashion forward – creative Filling the gap between what the market need and what the marketing is offering currently Different sizes – changing the stereotypical image of the body perfection – no sizes mentioned – if you are buying online – send us your dimensions – if you in store try them on. No gender no size.
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  • The idea is the this line extension is unisex “genderless” it is not mentioned in the paper
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  • That’s why no sizes and order online you just send your dimension
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    User_3482 | Apr 01, 2019, 17:57 PM
  • it is the same no difference
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    User_16906 | Apr 01, 2019, 18:07 PM
  • the brand is unisex it for both men and women
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    User_16906 | Apr 01, 2019, 18:13 PM
  • the brand is unisex you understand what that means ?
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  • Check added doc
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