Instruction
Responses should be uploaded as a word document or PDF, single-spaced, and at least 2-3 pages. Please use a question and answer format. Professional writing, full sentences (no bullet points), and proper grammar, punctuation, capitalization, etc. are required.
Read the case on pages 129-131 of your book: Choosing Innovation Projects.
Then, address the questions below.
Why does Nayak say it's important to "start with the pictures not with the numbers"?
What are the challengs with doing quantitative analysis of the value of the Shaan project?
What are the different sources of value that Mahindra's management appears to think will arise from developing the Shaan?
From the Internet, list at least three competitors to Mahindra. For one of those competitors is there a tractor that competes very well with Mahinda's tractor in the U.S.? Which is better - the Mahindra tractor or the competitor's in your opinion.
Responses should be uploaded as a word document or PDF, single spaced, and at least 2-3 pages. Please use a question and answer format. Professional writing, full sentences (no bullet points), and proper grammar, punctuation, capitalization, etc. are required.