Part 1: What theories exist to help explain or predict whether or not we are satisfied with a spectator or service experience? Let me provide you some additional information in case you don't know what a theory is. What we are basically talking about for this topic is describing a psychological theory or maybe describing more than one psychological theory that we use to explain or predict spectator satisfaction with sporting events. A psychological theory is more than a guess. A theory is developed from a collection of evidence that allows us to explain or predict why people will think or act in a particular way. Your task is to research a psychological theory that has been applied to sport spectators or other consumer behaviors, describe the theory, and then explain how we can use our knowledge of this theory to explain or predict spectators satisfaction with a sporting event experience. I'll give you a tip. Start your search in either google or google scholar. You may start by searching "theories of consumer satisfaction" from there you may apply a theory or theories to a sport spectator setting. You may also want to narrow your search by searching for "theories of sport spectator satisfaction". The essays will be evaluated for content, format, and writing quality. The content of the topic paper consists of the student’s knowledge, based upon their reading and research, of the topic prompt. Papers should include a minimum of 6 original sources. At least 3 of these sources should be from peer-reviewed or scholarly journals. Additional information about peer-reviewed or scholarly articles is included in this short video, What is a Scholarly Journal?, also located in the important course information module. The essay format should include the following: a minimum of two double spaced pages with 1” margins on all sides; required text and/or other sources to support the responses to the prompt; and information that is not the student’s original work or thoughts must be cited in text and be included on the references page. Take care not to plagiarize the sources that you use. Additional information on avoiding plagiarism is included in this short video, Plagiarism: How to Avoid it!, also available in the important course information module. The APA 6th edition formatting guide should be used throughout the paper. The quality of writing will be evaluated based upon the presence of a clear introduction and conclusion, accurate spelling, standard grammar usage, and proper punctuation. Part 2 :You are expected to research and provide a written paper outlining your plan for the following scenario. You are approached by the Pensacola Ice Flyers and asked to develop and implement a plan to measure and evaluate their fan satisfaction. The Ice Flyers want the plan to be based on established principles and best practices. They are not paying you to design a plan based upon your opinions as a senior Sport Management student. The Ice Flyers want the plan to describe the following; What are the key indicators of a satisfied fan? What aspects of the spectator sport experience determine whether or not a fan will leave satisfied or unsatisfied? What instrument will you use to collect fan satisfaction data or what questions will you ask? Why have you chosen this instrument or these questions? Finally, provide an example of how they can use the data you collect to increase fan satisfaction. The paper should be based upon what you have learned by researching and writing your topic papers. The topic papers were designed to give you enough foundational knowledge to attack the Ice Flyers’ task. You will certainly have these papers as a resource and are welcome to use the information you collected. If you want to use portions of your topic papers to contribute to your research paper you are welcome to do so. You will need to cite yourself. If you include something you previously used you can simply add (Ruckman, 2018). However, you must be careful! The purpose of this final paper is to demonstrate you can synthesize (blend) everything you have learned about this topic and apply it in the real world. If you copy much of what you have already written it will not be synthetic. You will fail. Requirements: Your ideas need to be supported by existing literature. Papers should include a minimum of 10 sources (yes they can be the same ones you used for topic papers). At least 5 of these sources should be from peer reviewed or scholarly journals. Citing yourself does not count towards these totals. Sources should be properly cited using APA format both in text and on the reference page. The paper should be a minimum of 5 double-spaced pages, a 1” margin on all 4 sides of the pages, and 12-point font. Reference pages, cover pages, or any identifying information you include on the page will not count towards the required minimum page count. An excellent paper will include a thorough discussion of the topic questions. See the posted rubric for further grading information. To assist you in getting started, because I’m a nice guy, I am providing a sample outline. If I were writing this paper it would look something like the following, but feel free to go in your own direction. Introduction Introduce what the paper will be about and what the reader can expect to read. What is the point of the paper and why should the ice flyers be interested in reading it? What are the primary sections of the paper and what will each section include? Fan Satisfaction This section would be used to introduce the concept of fan satisfaction, define fan satisfaction, as you will be using it, and explain why we should care about fan satisfaction. You are basically, defining the terms and stating the case for why your new job should exist. Methods This is where you will need to state the how and why of your plan. What tools, measurements, instruments, or questions will you use? How will you administer them? Why have you chosen these methods and why should we believe they will work? Application Describe for us how you see these effecting the operations of our franchise? Provide us with at least one example of how we might be successful, using your methods and data, in creating a more satisfied fan. What are some plausible outcomes we can expect from implementing your system? Conclusion Wrap it all up. What did you describe for us in the paper and why does it matter? What were your most salient points that we should take away from your plan?